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Why are Some Famous Brands Disappearing?

Why are Some Famous Brands Disappearing?

It’s no news. we’ve all seen brands morph into something legendary before disappearing as if they never existed. US Airways is one such example. Despite growing from a local airmail company to a regional carrier and becoming a storied airline brand, the big name still...
A Go-To Marketing Strategy to “Beat” Google

A Go-To Marketing Strategy to “Beat” Google

Google is truly unpredictable. After recently changing its algorithm in favor of sites that are optimized to be viewed on mobile devices, we aren’t really sure what Google is up to next. Google continually keeps adjusting their tactics, and companies are constantly in...
Marketing Debug: Does it Exist?

Marketing Debug: Does it Exist?

Perfect marketing strategies are often a far off dream. No matter how experienced you are, your campaign can be vital to business success. If you have a failing marketing strategy that isn’t getting you the results that you had anticipated, you probably want to...
Can Your Marketing Strategy Fail? And Why?

Can Your Marketing Strategy Fail? And Why?

While an old saying is that word of mouth is the best way to promote business, in today’s environment, things are much more complicated. Though social media and online tools can act as a word of mouth between consumers and business, having the right tools for your...